The Little Beet
Brand Identity, Print, Digital,
In-store Signage, Experiential,
What grows together, goes together.
The Little Beet wanted their re-branding to be fresh, playful, and organic, with a focus on clean iconography and patterns. Their previous design included a mixture of typefaces, graphic influences and a beet inspired color palette. Updating and consolidating The Little Beet’s visual identity included a redesign of digital assets, menus, printed collateral, apparel, packaging and several store interiors.
Agency: Aurify Brands
Role: Lead Graphic Designer