Fields Good Chicken

Fieldsgiving Event

Brand Identity, In-store Signage, Printed Menu, Hand Lettered Take-Aways, Digital Assets

A month of giving and sharing.

Fields Good Chicken launched an annual event called Fieldsgiving, where brand leaders and guests experience a pre- Thanksgiving dinner party featuring variations of their menu’s favorite items. Guests get to enter for a chance to win a seat at their festive table for a free multi course meal, beverages and give-aways. The brand assets I developed for this event were meant to evoke the feeling of home, family and nostalgia through drawn logo lockups, icons, minimal autumnal palette and chalk board texture. Designs included printed business cards, menus, posters, a-frames, coasters, hand drawn table settings, and digital assets.

 

Agency: Aurify Brands

Role: Graphic Designer